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Is Sustainability unsustainable?
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Bron Eichbaum

Even the title of this blog will incense people - it would be if I wasn't writing it. But is Sustainability unsustainable? What prompted this little rant is when I finally realised what a sucker I was for trying so hard to be sustainable - and to what extent I was getting ripped off.Is sustainability now another form of commerce that only the top 5% can really truly afford? I have been wearing myself out this year to be as sustainable as I possibly can. I realised that the one thing we all need to make this happen is the...
A Good Read
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Bron Eichbaum

Hopefully you've read my previous blog "Feel the fear and do it anyway" Whilst on board Mahana and before the 6 day expidition to Australia we whiled away the time mainly sleeping and reading. It was adorable. I read 3 books in 8 days - it became a game of pass the kindle. I found amongst my photos two passages that I just loved and wanted to share these with you. Both of these are from "Where the Crawdads Sing" by Delia OwensA highly recommended beautifully written read for the upcoming holidays. "About love. About how often we mistake love...
Feel the Fear and do it anyway.
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Bron Eichbaum
The plan was that Pil and Bev would join us just before we left as they were coming on board to do the 'blue water'. You would frequently hear me mutter 'no f**king way...that's my worst nightmare...nada nada nada.
Is online in line with health?
Bronwyn Eichbaum
There was a moment this week when I had an epiphany...I love that word. My friends chuckled when I said this, as they've heard this before. I have many. I have a busy mind. But all of them are relevant in my world. It's online shopping. That's what I'm thinking about at the moment. Don't get me wrong - if a customer purchases online that the very best option for me as an online store. The excitement when I get notification of an online purchase is euphoric. But is online shopping the new screen addiction or the latest challenge for...
Riding the Consumer Train
Bronwyn Eichbaum
